Goldie Hawn accompanies children Kate and Oliver Hudson and their children in the SKIMS holiday campaign

Talk about a generational moment!

On November 7th, Goldie Hawn and her children Kate Hudson and Oliver Hudson were announced as campaign stars for SKIMS' new Christmas campaign.

The Hudsons are joined by their significant others – Kate's fiancé Danny Fujikawa, Oliver's wife Erinn Bartlett and the couple's respective children. The How to lose a man in 10 days The 45-year-old actress is mother to sons Ryder, 20, and Bingham, 13, and daughter Rani, 6 (her first child with Fujikawa). Rules of engagement The 48-year-old actor and Bartlett have sons Wilder, 17, and Bodhi, 14, and daughter Rio, 11.

Photographed by Harmony Korine, the shoot features the beloved Hollywood family in matching flannel pajamas and onesies, which are among the 150 limited-edition styles from the SKIMS Holiday Shop, which includes lounge and sleepwear from the Fleece, Pointelle and Cozy collections.

In a group photo, everyone is wearing matching forest green pajamas, with Hawn, 78, front and center in a monochrome look. Another group photo shows just the girls and women resplendent in Fair Isle print sets.

Kate and Fujikawa pose in their own family photo, rocking black and red flannel pajamas in a cozy library setting.

“For me, the holidays are all about spending time with family. “That’s why it’s just the best thing to photograph this campaign and enjoy these magical moments with my children and grandchildren!” Hawn shared in a press release. She also raved about the cozy and soft Christmas collection, which she will “live in all season long,” especially during snuggle season.

“It was so much fun working with my kids and I know these pieces will make our holiday moments even cozier,” said Kate, also sharing on Instagram that the campaign will definitely be their “family Christmas card.”

Oliver shared: “SKIMS has made it so easy to get the whole family in matching outfits this year! The pieces are cozy and festive without compromising on style. Everyone is happy – no one fought back.”

The latest edition of SKIMS' holiday initiative continues a “heartwarming tradition” the company started in 2021. Tate McRae was recently named the star of October's Christmas campaign. Previous family ads have starred Snoop Dogg as well as Patrick and Brittany Mahomes and their children, daughter Sterling Skye and Patrick “Bronze” Lavon.

“We design our Christmas collections to be iconic and full of surprises, but at the core we want to create a family feel that feels welcoming. The Hawn/Hudson family's magnetic and playful energy really shines throughout the campaign, adding “We bring warmth to the collection,” said SKIMS co-founder Kim Kardashian.

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In 2022, Hudson told PEOPLE about the fun holiday rituals she and her family like to celebrate.

“[A] “The Fujikawa tradition is that we put a gift card in a big thing, a giant ball wrapped in newspaper with things inside,” she said. “We do a song, we pass the ball around really quickly, and then you have to tear it apart as quickly as possible until the song comes on again. It's a really fun, silly tradition and everyone screams.

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